{"id":3744,"date":"2026-04-23T10:15:46","date_gmt":"2026-04-23T01:15:46","guid":{"rendered":"https:\/\/www.interfactory.co.jp\/blog\/?p=3744"},"modified":"2026-04-23T19:59:49","modified_gmt":"2026-04-23T10:59:49","slug":"ec-marketing","status":"publish","type":"post","link":"https:\/\/www.interfactory.co.jp\/blog\/ec-marketing\/","title":{"rendered":"EC\u30b5\u30a4\u30c8\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u610f\u8b58\u3059\u3079\u304d\u305f\u3063\u305f4\u3064\u306e\u30dd\u30a4\u30f3\u30c8"},"content":{"rendered":"

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<\/p>\n

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\u521d\u56de\u8fd4\u54c1\u30fb\u8fd4\u9001\u6599\u7121\u6599<\/strong><\/td>\n\u521d\u56de\u8cfc\u5165\u8005\u9650\u5b9a\u3067\u8fd4\u54c1\u30fb\u8fd4\u9001\u6599\u3092\u7121\u6599\u306b\u3057\u3001\u8cfc\u5165\u30ea\u30b9\u30af\u3092\u53d6\u308a\u9664\u304f<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u305f\u3060\u3057\u3001\u521d\u56de\u8cfc\u5165\u7387\u3092\u4e0a\u3052\u308b\u305f\u3081\u3068\u306f\u3044\u3048\u3001EC\u30b5\u30a4\u30c8\u306e\u753b\u9762\u3044\u3063\u3071\u3044\u306b\u5e83\u544a\u30d0\u30ca\u30fc\u304c\u51fa\u3066\u304f\u308b\u3088\u3046\u306a\u30b5\u30a4\u30c8\u3067\u306f\u9006\u52b9\u679c<\/strong>\u3067\u3059\u3002EC\u30b5\u30a4\u30c8\u3092\u901a\u3058\u3066\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u9806\u756a\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u884c\u3046\u3079\u304d\u3067\u3059\u3002<\/p>\n

\u25c6EC\u30b5\u30a4\u30c8\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u306b\u304a\u3051\u308b\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u9806\u756a<\/strong><\/p>\n\n\n\n\n\n\n\n
\u512a\u5148\u9806\u4f4d<\/th>\n\u8981\u7d20<\/th>\n\u30dd\u30a4\u30f3\u30c8<\/th>\n<\/tr>\n<\/thead>\n
\u2460<\/td>\n\u4e16\u754c\u89b3\u306e\u63d0\u793a\uff08\u30e1\u30a4\u30f3\u30d3\u30b8\u30e5\u30a2\u30eb\uff09<\/td>\n\u300c\u3053\u306e\u30b5\u30a4\u30c8\u306f\u4f55\u3092\u58f2\u3063\u3066\u3044\u308b\u306e\u304b\u300d\u3092\u4e00\u76ee\u3067\u4f1d\u3048\u308b<\/td>\n<\/tr>\n
\u2461<\/td>\n\u5546\u54c1\u30ab\u30c6\u30b4\u30ea\u306e\u63d0\u793a\uff08\u30ab\u30c6\u30b4\u30ea\u306e\u7d39\u4ecb\uff09<\/td>\n\u300c\u6b32\u3057\u3044\u5546\u54c1\u306f\u3042\u308a\u305d\u3046\u304b\u300d\u3092\u78ba\u8a8d\u3057\u3084\u3059\u304f\u3059\u308b<\/td>\n<\/tr>\n
\u2462<\/td>\n\u30aa\u30d5\u30a1\u30fc\u306e\u63d0\u793a\uff08\u30af\u30fc\u30dd\u30f3\u30fb\u30dd\u30a4\u30f3\u30c8\u30fb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u7b49\uff09<\/td>\n\u4e16\u754c\u89b3\u30fb\u5546\u54c1\u3078\u306e\u8208\u5473\u3092\u6301\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u8cfc\u5165\u3092\u5f8c\u62bc\u3057\u3059\u308b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u512a\u5148\u9806\u4f4d\u304c\u9006\u306b\u306a\u3063\u3066\u3044\u305f\u308a\u3001\u512a\u5148\u9806\u4f4d\u304c\u306a\u304f\u3069\u308c\u3082\u4e26\u5217\u3068\u3057\u3066\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3057\u3066\u3044\u308b<\/strong><\/span>EC\u30b5\u30a4\u30c8\u306f\u3001\u656c\u9060\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3067\u3059\u3002\u3069\u3093\u306a\u306b\u304a\u5f97\u306a\u7279\u5178\u304c\u3042\u3063\u3066\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u300c\u3053\u306eEC\u30b5\u30a4\u30c8\u306f\u4f55\u3092\u58f2\u3063\u3066\u3044\u308b\u306e\u304b\uff1f\u300d\u300c\u6b32\u3057\u3044\u5546\u54c1\u306f\u3042\u308a\u305d\u3046\u304b\uff1f\u300d\u3068\u3044\u3046\u70b9\u304c\u4f1d\u308f\u308a\u306b\u304f\u3044\u3068\u8cfc\u5165\u306b\u81f3\u3089\u306a\u3044<\/span>\u304b\u3089\u3067\u3059\u3002<\/p>\n

\u521d\u56de\u8cfc\u5165\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306b\u3064\u3044\u3066\u306f\u4e0b\u8a18\u306e\u8a18\u4e8b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n

\u95a2\u9023\u8a18\u4e8b\uff1aEC\u3067\u521d\u56de\u8cfc\u5165\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e7\u3064\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5<\/a><\/p><\/blockquote>\n

\u30dd\u30a4\u30f3\u30c8\u2462 \u300c\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u300d\u306e\u79d8\u8a23\u306fEC\u30b5\u30a4\u30c8\u3092\u601d\u3044\u51fa\u3057\u3066\u3082\u3089\u3046\u3053\u3068<\/h2>\n

EC\u30b5\u30a4\u30c8\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3001\u6700\u5f8c\u306e\u30dd\u30a4\u30f3\u30c8\u3068\u3057\u3066\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n

EC\u30b5\u30a4\u30c8\u306e\u4e16\u754c\u89b3\u3092\u6253\u3061\u51fa\u3057\u3001\u305d\u306e\u4e16\u754c\u89b3\u306b\u5171\u611f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u521d\u56de\u8cfc\u5165\u3092\u6e08\u307e\u305b\u3001\u5546\u54c1\u304c\u5c4a\u3044\u305f\u3068\u3057\u307e\u3057\u3087\u3046\u3002\u5546\u54c1\u304c\u826f\u3051\u308c\u3070\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306e\u53ef\u80fd\u6027\u304c\u751f\u307e\u308c\u307e\u3059\u304c\u3001\u3084\u306f\u308a\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3057\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306e\u65b9\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n

\u3067\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u3057\u306a\u3044\u6700\u3082\u5927\u304d\u306a\u7406\u7531\u306f\u4f55\u3067\u3057\u3087\u3046\u304b\u3002\u4e00\u6982\u306b\u306f\u8a00\u3048\u307e\u305b\u3093\u304c\u3001\u300c\u30e6\u30fc\u30b6\u30fc\u304c\u305d\u306eEC\u30b5\u30a4\u30c8\u306e\u3053\u3068\u3092\u5fd8\u308c\u3066\u3044\u308b\u300d<\/strong><\/span>\u3053\u3068\u304c\u7406\u7531\u306e\u4e00\u3064\u3068\u3057\u3066\u3042\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n

\u7b46\u8005\u3082\u904e\u53bb\u306b\u3001Nike\u306e\u30b9\u30cb\u30fc\u30ab\u30fc\u300c\u30a8\u30a2\u30fb\u30b8\u30e7\u30fc\u30c0\u30f3\u300d\u3092\u30cd\u30c3\u30c8\u3067\u63a2\u3057\u3066\u3044\u308b\u3068\u304d\u306b\u3001\u697d\u5929\u5e02\u5834\u306b\u30a8\u30a2\u30fb\u30b8\u30e7\u30fc\u30c0\u30f3\u3092\u6bd4\u8f03\u7684\u5b89\u4fa1\u3067\u8ca9\u58f2\u3057\u3066\u3044\u308b\u30b7\u30e7\u30c3\u30d7\u3092\u898b\u3064\u3051\u3066\u30013\u56de\u307b\u3069\u8cfc\u5165\u3057\u307e\u3057\u305f\u30022\u56de\u76ee\u4ee5\u964d\u306e\u8cfc\u5165\u306e\u969b\u306b\u306f\u624b\u66f8\u304d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u540c\u68b1\u3055\u308c\u3066\u304a\u308a\u3001\u305d\u306e\u5e97\u306e\u30d5\u30a1\u30f3\u306b\u306a\u308d\u3046\u3068\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n

\u3057\u304b\u3057\u3001\u305d\u306e\u30b7\u30e7\u30c3\u30d7\u30674\u56de\u76ee\u306e\u8cfc\u5165\u306f\u3042\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002\u305d\u306e\u7406\u7531\u306f\u300c\u30b7\u30e7\u30c3\u30d7\u306e\u540d\u524d\u3084\u8cfc\u5165\u3057\u305f\u3053\u3068\u3092\u5fd8\u308c\u3066\u3057\u307e\u3063\u305f\u300d\u304b\u3089\u3067\u3059<\/span>\u3002\u697d\u5929\u5e02\u5834\u306e\u5834\u5408\u306f\u3001\u30b7\u30e7\u30c3\u30d7\u304b\u3089\u306e\u30e1\u30fc\u30eb\u3092\u914d\u4fe1\u505c\u6b62\u306b\u3067\u304d\u308b\u306e\u3067\u3001\u7b46\u8005\u306f\u697d\u5929\u5e02\u5834\u306e\u30e1\u30fc\u30eb\u306f\u4e00\u62ec\u3067\u914d\u4fe1\u505c\u6b62\u306b\u3057\u3066\u304a\u308a\u3001\u305d\u306e\u305f\u3081\u305d\u306e\u30b7\u30e7\u30c3\u30d7\u304b\u3089\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u306a\u304f\u306a\u308a<\/strong>\u3001\u5fd8\u308c\u3066\u3057\u307e\u3063\u305f\u306e\u3067\u3059\u3002<\/p>\n

\u3082\u3057\u3001\u3053\u306e\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d7\u304b\u3089\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u304c\u5c4a\u3044\u3066\u3044\u305f\u3089\u3001\u601d\u3044\u51fa\u3057\u3066\u518d\u8cfc\u5165\u3057\u305f\u53ef\u80fd\u6027\u304c\u3042\u3063\u305f\u3068\u7b46\u8005\u306f\u8003\u3048\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306b\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u306e\u30ab\u30ae\u306f\u300c\u30e6\u30fc\u30b6\u30fc\u306bEC\u30b5\u30a4\u30c8\u3092\u601d\u3044\u51fa\u3057\u3066\u3082\u3089\u3046\u300d\u3053\u3068<\/strong><\/span>\u306a\u306e\u3067\u3059\u3002<\/p>\n

\u4ee5\u4e0b\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30e1\u30eb\u30de\u30ac\u96e2\u8131\u306e\u539f\u56e0\u306f\u3001\u914d\u4fe1\u56de\u6570\u3088\u308a\u95a2\u4fc2\u6027\u306e\u306a\u3044\u30e1\u30fc\u30eb\u304c\u9001\u3089\u308c\u3066\u304f\u308b\u3053\u3068<\/strong>\u3060\u3068\u3044\u3046\u8abf\u67fb\u7d50\u679c\u3082\u3042\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u5fd8\u308c\u3089\u308c\u306a\u3044\u305f\u3081\u306b\u95a2\u4fc2\u6027\u306e\u9ad8\u3044\u30e1\u30eb\u30de\u30ac\u3092\u7a4d\u6975\u7684\u306b\u9001\u4ed8\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n

\u53c2\u8003\uff1a\u300c\u30e1\u30fc\u30eb\u9001\u308a\u3059\u304e\uff1f\u300d \u3068\u3044\u3046\u9060\u616e\u306f\u4e0d\u8981\u3002\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u614b\u8abf\u67fb\uff08WACUL\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\uff06\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e9\u30dc\uff09<\/a><\/p><\/blockquote>\n

\u307e\u305f\u3001\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308a\u307e\u3059\u304c\u3001\u904e\u53bb\u8cfc\u5165\u8005\u306b\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb<\/strong>\u3092\u9001\u3063\u3066\u601d\u3044\u51fa\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u306f\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u3059\u305f\u3081\u306b\u975e\u5e38\u306b\u5927\u5207\u3067\u3059\u3002\u4e0b\u8a18\u306e\u8a18\u4e8b\u306b\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u3059\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u307e\u3068\u3081\u3066\u3044\u308b\u306e\u3067\u3001\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n

\u53c2\u8003\uff1aEC\u62c5\u5f53\u8005\u304c\u4ed5\u639b\u3051\u308b\uff01\u30d5\u30a1\u30f3\u3092\u5897\u3084\u3059\u30ea\u30d4\u30fc\u30c8\u65bd\u7b565\u9078\uff08EBISUMART Media\uff09<\/a><\/p><\/blockquote>\n

\u30dd\u30a4\u30f3\u30c8\u2463 SNS\u30fbLINE\u3092\u6d3b\u7528\u3057\u3066\u30ea\u30d4\u30fc\u30bf\u30fc\u3092\u80b2\u6210\u3057\u3088\u3046<\/h2>\n

\u30e1\u30eb\u30de\u30ac\u3084\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306b\u52a0\u3048\u3001SNS\u3084LINE\u516c\u5f0f\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u30ea\u30d4\u30fc\u30bf\u30fc\u80b2\u6210\u306e\u4e3b\u8981\u30c1\u30e3\u30cd\u30eb<\/strong><\/span>\u3068\u3057\u3066\u6b20\u304b\u305b\u306a\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

Forbes JAPAN\u306b\u3088\u308b\u3068\u3001\u300cZ\u4e16\u4ee3\u3068\u03b1\u4e16\u4ee3\u306e\u591a\u304f\u306b\u3068\u3063\u3066\u3001TikTok\u30fbYouTube\u30fbInstagram\u3068\u3044\u3063\u305f\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u5f93\u6765\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u53d6\u3063\u3066\u4ee3\u308f\u308a\u3001\u60c5\u5831\u306e\u767a\u898b\u65b9\u6cd5\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u306e\u95a2\u4e0e\u306e\u4ed5\u65b9\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a55\u4fa1\u65b9\u6cd5\u3092\u5f62\u4f5c\u3063\u3066\u3044\u308b\u300d<\/span>\u3068\u3055\u308c\u3066\u304a\u308a\u3001SNS\u306f\u3082\u306f\u3084\u300c\u8a8d\u77e5\u300d\u3060\u3051\u3067\u306a\u304f\u300c\u30d5\u30a1\u30f3\u5316\u300d\u300c\u30ea\u30d4\u30fc\u30c8\u4fc3\u9032\u300d\u306b\u3082\u76f4\u7d50\u3059\u308b\u30e1\u30c7\u30a3\u30a2\u3067\u3059\u3002<\/p>\n

\u53c2\u8003\uff1aTikTok\u3068Instagram\u304c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u2500\u2500\u82e5\u5e74\u5c64\u3078\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306f\u3053\u3046\u5909\u308f\u3063\u305f\uff08Forbes JAPAN\uff09<\/a><\/p><\/blockquote>\n

\u52b9\u679c\u7684\u306a\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u8a2d\u8a08\u306e\u4e00\u4f8b\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30d5\u30a1\u30cd\u30eb\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n

\u25c6SNS\u3092\u6d3b\u7528\u3057\u305f\u30ea\u30d4\u30fc\u30bf\u30fc\u80b2\u6210\u30d5\u30a1\u30cd\u30eb\u306e\u4f8b<\/strong><\/p>\n

\n

\u30fbTikTok\uff08\u8a8d\u77e5\u30fb\u62e1\u6563\uff09<\/span><\/strong>
\n\u5546\u54c1\u3084\u30d6\u30e9\u30f3\u30c9\u306e\u4e16\u754c\u89b3\u3092\u77ed\u5c3a\u52d5\u753b\u3067\u767a\u4fe1\u3057\u3001\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u306b\u30ea\u30fc\u30c1
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